WORCESTER – Just as requesting an Uber ride on your phone only takes a few taps, owners in the Worcester area can now request lawn care service through an app on their phone.
GreenPal, an app that connects homeowners with local lawn care professionals, has been launched in Worcester.
Joseph Painchaud, owner of J&J Lawn Care, signed up as a supplier and he believes the invention of the app is a “win-win” for the customer and local lawn care providers.
“I have routes that I create for the year… When I’m, say, in the Tatnuck Square area of Worcester, and I go to the GreenPal app, and there are a few lines where no offers are made. “has been offered. I can bid on them, and if they are accepted, (I) add them to my itinerary for that day,” Painchaud said.
Painchaud also added that customers are not required to have a face-to-face interaction with lawn care providers when mowing the lawn.
“Everything is taken care of through the app. It’s like an Uber for lawn care,” he said.
The app first launched in Nashville in 2012, and so far the app has worked in 49 states and 250 other markets.
Gene Caballero, co-founder of GreenPal, said that with the app, the feature allows sellers to bid on lawns without having to visit the property in person by viewing the property via Google Street View, aerial images or other details provided by the owner.
Likewise, owners can see another vendor’s price and decide which vendor they would like to work with based on their reviews, ratings, and work photos.
“I’ve been in the landscaping industry my whole life. I think Uber and Lyft and even Amazon, just touch a button and things just magically appear. It’s kinda the experience we were looking for, ”Caballero mentioned. “So I think the whole consumer trend has changed our perspective on how we order things and how we want products and services in the future. It’s just sort of seamlessly tied to all of these new human responses… It’s just easier to do with a few taps on your smartphone. “
Historically, this industry has been a spot business, Caballero said. With the invention of the app, GreenPal eliminates the need to come together for payment and use cash which has helped stop the spread of germs and in particular the pandemic.
The app was already launched in Boston last year and Caballero has seen the market start to expand into submarkets like Worcester.
In the Boston area, around 300 to 400 landscaping professionals have signed up as sellers and the booking change rate in the area is around 80%, Caballero said.
“When these two parties sign up, our data just tells us, ‘Hey, this (Worcester) is a deal that we know we need to launch ASAP,’” he said. “Having successfully launched in 250 other markets, we are delighted to help Worcester homeowners find reliable, safe and local lawn care.”
For more information, visit the GreenPal website.